Hotel Marketers

Hospitality Research

Hotel Marketers are always reading, clipping and saving useful information from a wide variety of industry sources. Our research staff monitors both Internet-enabled and traditional media channels to understand the trends impacting the hospitality industry at large.


The following list is just a soft sample of the information resources our team uses to help you stay ahead of the hospitality game:

  • Accenture
  • Advertising.com
  • Affiliate Metrix
  • Air Asia Aviation
  • Air Canada
  • Air Transport Intelligence
  • Airports Council International
  • Airline Business
  • All-World.com
  • AME Info, Abu Dhabi, United Arab Emirates - ameinfo.com
  • America West Airlines
  • American Airlines
  • American Express
  • American Hotel & Lodging Association
  • American Society of Travel Agents
  • Anite Travel Systems
  • Asia Pulse - asiapulse.com
  • Austrian National Tourist Office - austria.info/uk
  • Aviation Now - aviationnow.com
  • Aviation Week & Space Technology
  • Bernama The Malaysian National News Agency
  • Boston Consulting Group
  • British Airways - britishairways.com
  • BusinessWorld (Philippines)
  • Canadian Tourism Commission
  • Centre for Regional and Tourism Research - Denmark
  • The Charlotte Observer
  • The Christchurch Press
  • Commuter/Regional Airline News
  • ComScore Networks
  • Conrad Hotels
  • Consumers International
  • Continental Airlines
  • Council of Australian Tour Operators (CATO)
  • CTK Czech News Agency
  • Cyveillance, Inc.
  • Dayton Daily News
  • Deloitte & Touche
  • The Denver Post
  • Detroit Free Press
  • Doubleclick
  • Dragon Air - dragonair.com
  • E-Business W@tch
  • Ebookers.com
  • Economist Intelligence Unit
  • Electronic Commerce Promotion Council of Japan
  • EnterPulse
  • Ernst & Young
  • European Information Technology Observatory
  • Evans Data
  • Expedia
  • FnAsia Advisory Co.
  • Forrester Research
  • Frank Lynn & Associates
  • GartnerG2 Research Group
  • HOTELS Magazine
  • The Houston Chronicle
  • Independent Newspapers (UK)
  • The Indian Express Online Media Ltd.
  • InterActiveCorp
  • InterContinental Hotels Group Asia-Pacific (IHG)
  • International Data Corporation
  • Internet.com
  • Ipsos-Reid
  • Irish Hotel Federation
  • Japan Airlines
  • JetBlue
  • Jupiter Media Metrix
  • Knowledge Systems and Research
  • Korean Air
  • Las Vegas (Nev.) Review-Journal
  • London Business School
  • Mandalay Resort Group
  • Manila Standard
  • Millward Brown IntelliiQuest
  • Myrtle Beach Area Chamber of Commerce - MyrtleBeachOnline.com
  • National Federation of Independent Business (US)
  • Nevada Gaming Control Board
  • New Jersey Casino Control Commission
  • New York University
  • Nielsen//NetRatings
  • Northwest Airlines
  • Orbitz
  • Panpacific.com
  • Peninsula.com
  • PhoCusWright
  • Pittsburgh Post
  • President Casinos Inc.
  • Priceline
  • PricewaterhouseCoopers
  • Princeton Survey Research Associates for Consumer WebWatch
  • Qantas Holidays
  • Quikbook.com
  • Respond Networks
  • Ryanair.com
  • Sabre Holdings Corp.
  • Saigon Times Magazine
  • Saint Paul Pioneer Press
  • Samsclubvacations.com
  • San Remo
  • SearchEngineWatch
  • Shin Corp.
  • Small Business Administration (US)
  • Smith Travel Research
  • SpectraCom
  • Stanford University Consumer WebWatch
  • Sunlover Holidays
  • The Sun News
  • TNS Media Intelligence
  • TQ3 Travel Solutions
  • TeleGeography, Inc.
  • Texas Pacific
  • Thai Airways
  • Thai Press Reports
  • Tourism Authority of Thailand
  • Travel Industry Association of America
  • Travelocity
  • Traveltrade (Australia)
  • Travelweb.com
  • United Airlines - united.com
  • US Airways
  • US Department of Commerce
  • Vail Resorts
  • Vegas.com
  • Visa International
  • Vividence Corporation
  • Wall Street Journal
  • Washington Post


But sometimes the necessary information isn't on the Internet. The following is just a sampling of the industry-specific education required of all senior Hotel Marketers:

  • American Institute of Real Estate Appraisers. The Valuation of Hotels and Motels.
  • Baum and Mudambi. Economic and Management Methods for Tourism and Hospitality Research.
  • Berger and Ferguson. Innovation: Creativity Techniques for Hospitality Managers.
  • Brotherton, Bob. The Handbook of Contemporary Hospitality Management Research.
  • Burstein, Harvey. Hotel and Motel Loss Prevention - A Management Perspective.
  • Cahill, Dennis. How Consumers Pick a Hotel.
  • Chon, K.S. The Practice of Graduate Research in Hospitality and Tourism.
  • Corbett, Theodore. The Making of American Resorts.
  • Davies, Mary. Be an Innkeeper.
  • Folley, Lennon and Maxwell. Hospitality, Tourism and Leisure Management.
  • Go and Pine. Globalization Strategy in the Hotel Industry.
  • Haworth Hospitality Press. Journal of Hospitality and Leisure Marketing. Volumes 1992-2001.
  • Johns, Nick. Productivity Management in Hospitality and Tourism.
  • Jones, Peter. The International Hospitality Industry.
  • Kotas, Tears, Logie, Jayawardena and Bowen. The International Hospitality Business.
  • Lucas, Rosemary. Managing Employee Relations in the Hotel and Catering Industry.
  • Lundberg and Armatas. The Management of People in Hotels, Restaurants, and Clubs.
  • Lundberg, Donald. Management of Hotels.
  • Martin, Robert. Human Relations for the Hospitality Industry.
  • O'Connor, Peter. Using Computers in Hospitality.
  • Peacock, Martin. Information Technology in the Hospitality Industry.
  • Phillips, P.A. Strategic Planning Systems in Hospitality and Tourism.
  • PKF Consulting. Trends in the Hotel Industry USA Edition - Volumes 1999-2003.
  • Raleigh and Roginsky. Hotel Investments.
  • Ramzy, Ashraf. How to Advertise Your Hotel to Success.
  • Rushmore, Stephen. Hotels, Motels, and Restaurants - Valuations and Market Studies.
  • Samuels and Foucar-Szocki. Guiding Your Entry Into the Hospitality, Recreation, and Tourism Mega-Profession.
  • Urban Land Institute. Hotel Development.
  • Urban Land Institute. Resort Development Handbook.
  • Yu, Larry. The International Hospitality Business Management and Operations.
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